[Update]: This article was last updated on January 31, 2024 to reflect current trends.
With a new year, we welcome new trends in email signature design. In 2024, to make appealing and professional signatures, we still look for simplicity and corporate consistency. However, you will also get some concepts in signature design that become more and more popular, like one-click surveys or sharing your company CSR engagement. Let’s then see some neat examples of the best email signature designs for 2024.
Simplicity is still the queen. It makes the signature look classic and professional. In your business correspondence you should keep the signature short and simple. Focus on contact details and don’t overload it with graphical elements. These, in fact, can turn the signature into a real disaster if not used moderately. Let me present some examples of signatures that stick to the rule “the less, the better”.
This email signature is the best example of what a really simple signature should look like. Only basic contact details, no banners or photos. Yet it has all the branding elements a corporate email signature should have. The perfect choice for those who appreciate modern minimalism.
This email signature block consists of two columns. Thanks to that, the recipients can quickly and easily find all the necessary contact information. The only extra elements are company logo (to keep your branding consistent) and icons of your social media channels. Simple and reader-friendly.
Here is another example of a simple design but with some human touch added – a user’s photo. If you like the idea of sharing users’ photos in email signatures, make sure they look professional. You can use free tools to manage users’ photos in Microsoft 365 (Office 365) and Exchange.
This aspect of email signatures is very often neglected. Corporate consistency means that all elements of your signature correspond with your business visual identity. It is worth devoting some time to properly plan all signature elements before creating a template. A carefully tailored email signature will definitely catch people’s eye and confirm your professionalism.
Email signatures can contain different types of visual elements that can improve their attractiveness. Of course, the first rule of keeping things simple still applies. You don’t want to go wild and turn your signature into visual chaos. Here is an example of a well-balanced signature with all the corporate elements creating a full branding experience, while keeping it neat.
Business communication is not only about making business anymore. Today companies are paying more and more attention to how they impact the environment and what they leave for the future generations. Cutting down carbon emissions, using recycled materials, moving to sustainable energy sources – if your company does any of those or more, it’s a good idea to show it off in an email signature. Just like in the leaf-green example above.
Sometimes an email signature can go a bit bolder. If it’s well-balanced & kept in one tone, and all the elements are consistent, you can go a few steps further with graphical elements. Above you can find an email signature template with a large advertising banner as a focal point. Email signatures give you many marketing opportunities, so it’s a good idea to treat them as your brand’s voice.
In 2024, you may see a growing trend towards email signatures containing one-click surveys. This gives more opportunities for companies to measure their customers’ satisfaction with little to no effort. Here is an example of an email signature template with a one-click survey to rate company’s Customer Service Team performance:
If you like this email signature’s design with a tiny bit of organic vibe, adjust it to your liking or download [here]. With the promotional banner and the one-click survey addition, it’s perfect for launching a new product campaign or collecting more customer feedback on your service.
Protip: You can easily add one-click surveys to your emails and analyze customer satisfaction score, comments & employee performance in real time using CodeTwo One-click surveys, a complimentary feature of CodeTwo Email Signatures 365.
Email signatures are often overlooked or misused by many professionals, who either skip them altogether or clutter them with too much information. However, email signatures are a powerful way to communicate your personal brand, promote your business and, first and foremost, to provide your recipients with relevant contact details. You can do all that with minimalist email signatures.
In fact, some of the most effective email signature designs are the simplest ones. They are a perfect example of why less is more and a great way to leave a lasting impression. They can also help streamline your communication without overcomplicating your emails. But before we jump straight into examples, let’s first cover what makes an email signature “minimalist” and how to create a good one.
What is a minimalist email signature?
As the name suggests, such a signature includes only the essential details – carefully picked to keep the overall design as compact as possible while providing all crucial information. A minimalist signature says nay to elaborate and overdone signature designs and strips them down to the essentials.
Building blocks of a minimalist email signature
A minimalist email signature is a simple and elegant way to convey the necessary details without cluttering your emails or distracting your readers. It contains only the most essential information about you and your business:
Job title and company name,
Professional photo or/and company logo,
Preferred contact information (phone, email, website, social media, etc.).
When creating a minimalist email signature, there are some basic design principles to be followed:
Keeping the signature short and concise – this is pretty much the first commandment,
Using clear, readable and web-safe fonts – larger ones for crucial information and smaller ones for secondary details,
Choosing a neutral or contrasting color scheme – 3 colors at the very most,
Limiting social media icons to your most prominent channels only. Most people won’t click all those links anyway.
Advantages of minimalist email signatures
There are many benefits that come with minimalist email signatures. There are some cons, too. Let’s start with their good sides:
Fast to read and find the required information,
Great for replies and forwards: they declutter long email threads,
If done right, they enhance professional image,
Few elements make it easy to keep a more polished and consistent look,
You can keep them laser-focused on the most important elements and drive all clicks to the most important destination,
Great for mobiles, which are slowly becoming the go-to devices for checking email,
In some cases, they do grab more attention, as a nice break from overloaded email signatures.
Does it mean you should always use the minimalist email signatures? Not necessarily, they do have some weak sides. For example, without marketing banners, it’s harder to promote your best offers. In some cases, you also need a disclaimer or your company’s physical address for compliance reasons. So, to have your cake and eat it too, you can use two different designs – one for the first and another for subsequent emails. Learn more about advanced email signature tactics
Remember, a minimalist email signature is not about being boring or plain, but about being smart and effective. Going with a basic email signature doesn’t mean that you are sacrificing anything. It just means that your goal is to simplify your communications – and your recipients will surely appreciate it. By using a minimalist email signature, you can make a lasting impression on your email recipients and boost your personal and business success.
How to create a minimalist email signature?
The creation of an attractive minimalist email signature is a delicate balancing act. While it’s important to keep your signature simple and uncluttered, you also need to ensure that it contains all the essential details. By striking the right balance between simplicity and functionality, you can create a professional and effective email signature that helps you build trust with your clients and colleagues.
Now the best part: you don’t need to spend hours of your time to create your own minimalist email signature from scratch. We’ve done the legwork for you and prepared a slew of ready-to-use minimalist email signature templates.
Minimalist email signature inspirations
Check out the examples below to get inspired. Feel free to download them straight away or adjust them to your needs in our free email signature generator. For even more email signature inspirations, visit our signature template gallery containing a variety of designs which you can adapt to your specific needs. All the inspirations below have some elements you can still remove. Remember, it’s easier to remove an element from a design, than add it.
This is a minimalist email signature which still offers enough space for all the important details: essential contact information, social media icons, and even a logo. The overall design is divided into two columns to keep the layout clean and easy to navigate.
Despite its lightweight nature, this email signature still conveys all the necessary information. A clean line clearly separates the contact details from the rest of the design. The overall toned-down aesthetic makes this signature ideal for both personal and professional use.
An excellent example of a space-saving yet complete email signature. All essential details are there, accompanied by social media icons, all presented in a compact and well-organized form. What’s more, the selection of colors makes this email signature very appealing in both light and dark mode.
This inspiration is an excellent example of how the right color combination can positively influence the overall look and feel of an email signature. All the elements are well-organized and easy to navigate thanks to the two-column layout. If you are looking for a signature that is both elegant and professional, this golden-themed design has you covered.
A clean vertical line slices this email signature template into two even columns. This helps to keep the signature organized and easy to navigate. With its toned-down aesthetics, this is a highly versatile email signature.
This minimalist email signature is divided into three blocks. The first one presents the sender’s name and job title, the second shows the means by which to contact them; and the third contains the company’s address details and a link to its home page. Such a composition ensures readability and easy navigation.
While compact in its design, this minimalist email signature offers enough space for a large logo. The clear division between the logo and the rest of the signature makes the image stand out and attract recipients’ attention.
A compact yet detail-packed signature example which can accommodate a larger logo. Combine the best of both worlds – use a space-saving email signature without giving up on eye-catching graphical elements. This design is perfect if you want to keep your emails short and simple.
A blue-themed compact email signature template with all the essentials: contact details, social media icons and logo. Individual information blocks are slightly separated to improve readability and navigation. The subtle use of blue and gray makes this signature easy on the eyes.
It’s easy to make a mistake while creating an email signature. Signatures might look nice and easy to create, but once you look closer, they break (both layout and hearts) easily. Read on to explore top email signature mistakes for personal and business use and how to make sure you avoid them.
The year 2023 is already in full swing and you want to use the momentum to keep things fresh. A small step towards that goal might be updating your email signature. If that’s the case, you might be wondering what email signature designs are trending and where to find inspiration.
Don’t worry, we’ve got you covered. In this article, we’ve put together some examples of best email signatures for 2023 to spark your imagination.
Trends in email signature design in 2023
Email signature design is constantly evolving. The last time we took a close look at modern trends was in 2020. Three years don’t seem like much and it’s true that the same core principles of esthetics still apply. However, there are some interesting new trends (the 2023 buzzwords are #inclusion, #tweetlike, #charity #csr #csat) in the current email signature designs which you might want to incorporate into your signature. To get a better understanding of how an email signature template should appear nowadays, have a look at the collection of contemporary email signature inspirations below.
Streaming & vlogging
If you are a streamer or a vlogger who wants to promote their channel, check out email signatures below. Such signatures don’t only sign off your emails, they showcase your content & grow your followers. Whether you are a streamer, a vlogger, or both, you can use an email signature to highlight your streaming accounts.
This eye-catching email signature example really draws attention with its neon colors and is perfect for a streamer. In addition to standard social media icons for Facebook, Instagram and YouTube, it also includes TikTok and Discord buttons, as well as a Twitch mini-banner. Even though the signature is packed with graphical elements, its two-column layout keeps all details organized.
This email signature template is a perfect match for a vlogger. It’s a toned-down design which will appeal to a different audience than the one above. Readability is crucial, therefore all elements are grouped for easy identification. The large banner at the top can link to your newest videos and the small banner at the bottom can take the recipients to your TikTok bio.
An email signature typically contains your name, contact information, and other relevant details about you or your company. But it can also be a powerful tool to communicate the organization’s identity, values, and commitment to diversity and inclusion. By adding such information, you can make a positive impression on your recipients and build trust and rapport with them. This can also inspire others to be more inclusive and respectful in their communication and interactions. Many of 2023 email signature designs show that inclusion becomes more and more important.
One way to make email signatures more inclusive is to add gender pronouns. We’ve seen a major increase in such email signatures in 2023. This shows respect for people’s gender identities and helps avoid misgendering. It also encourages others to share their pronouns and creates a more welcoming and safe environment for everyone. From a design perspective, it’s best to add pronouns next to or under your name (as shown in the example below). That’s where most people expect to find them. This signature inspiration also includes a direct Zoom link in form of a call-to-action (CTA) button to allow for quick video calls with you.
You can also make email signatures more inclusive by adding name pronunciation details. This helps avoid confusion or embarrassment in communication, shows the company’s respect for people’s names and cultural backgrounds, and fosters more positive and personal connections. The following email signature design includes a CTA button which you can link to an audio recording. Thanks to the toned-down design, this signature template is suitable for both personal and professional use.
Not all email signatures are created equal. Some can be too long, too cluttered, or too boring. Here’s where tweet-like email signatures come into the picture. Those 2023 email signature designs are crisp, concise and catchy. Such signatures use minimal elements such as small logos, sometimes also small banners, and a few words to convey the essential information. They are inspired by the brevity and clarity of tweets, and they can make your emails stand out from the crowd.
Take a look at the email signature below. It’s simple, compact and short. A perfect choice for business communication. It’s certainly not lacking in any department, it includes: contact details, company logo, social media buttons, and even a small marketing banner. Everything is there, presented in a minimalistic form which can easily match your corporate style.
This tweet-like email signature is a great example of how less is more. Despite its small size, the signature still conveys all the essential details – contact information, linked social media icons and logo (or photo). It’s a straight-to-the-point template which is ideal for replies, forwards, and internal correspondence.
If you are running a charity or a non-profit organization, you know how important it is to communicate your mission and vision to your audience. One of the ways to do that is by using a tailored email signature that reflects your values and goals. Such a signature can also help you increase your visibility, credibility, and fundraising potential.
This original design includes a banner encouraging your recipients to make donations. You can also find a sample disclaimer at the bottom of the template. Although the signature’s been primarily designed with charitable organizations in mind, you can replace the graphics to fit your needs.
Corporate social responsibility (CSR) and sustainability are two important aspects of any organization that wants to make a positive impact on the world. In 2023, many people look for companies that aren’t all about making profit. An effective channel for showcasing the commitment to these values is email, and email signatures are the perfect place to promote your mission. They can be used to display information about the company’s social and environmental initiatives, such as carbon footprint reduction, charity donations, ethical sourcing, etc. Such an email signature can help you build trust among recipients, motivate employees to share your vision, lead and innovate in your industry and society, and support causes that matter to you and your community.
A cleaner future requires both big and small actions. Email signatures can also contribute to the environmental efforts of any individual or organization. Vibrant shades of green used for the banner and the social media buttons make this design perfect for any company wanting to make a statement. Show you care about the environment and ask others to refrain from printing your message.
Your image in today’s world is shaped by what others think of you. People’s opinions can lift or sink entire businesses. That’s why seeking feedback on your products, services or marketing campaigns is essential. A simple way to learn what your customers think about your company is to use one-click customer satisfaction (CSAT) surveys in your email signatures. Those surveys are quick, accessible, and painless for the customers. That’s why there is a major increase in CSAT surveys in 2023 email signatures.
The inspiration below is a great example of how to collect CSAT ratings. The template is designed to catch the recipient’s eye with its contrasty, vivid colors (mainly Pantone’s Color of the Year 2023 – Viva Magenta) and fancy icons. Additionally, the included banner boasts a catchy tagline. This appealing email signature can also be used from time to time to spice up the regular email correspondence and draw the recipients’ attention.
If you need a solution for designing and managing corporate email signatures, have a look at our email signature management tools for both Microsoft 365 and on-premises Exchange. Our software will help you discover the true potential of your email communication:
Manage email signatures for the entire organization from one place.
Set up rules to add professional email signatures to emails sent from any email client or device.
Create sender- and recipient-specific email signatures.
Schedule email marketing campaigns.
Add one-click CSAT surveys to email correspondence.
Automatically add user photos to email signatures.
Manage automatic replies and out of office messages.
Emoji have successfully invaded our communication. You are more likely to see conversations composed of emoji only than with no emoji at all. Social media are so overflowing with different variants of smiley faces and other small images that posts without them seem weird. It’s only natural that this lovely virus has spread to email communication, as well. This includes email signatures in particular. Read on if you want to learn how to add emoji to email signatures.
But first, let’s see how emoji fit into professional communication.
An email signature is an important part of communication. Especially when you are an artist, for example a photographer, and you want as many people as possible to see your works. This simple element can make a lasting impression and lets you stand out from the crowd. And that’s not all – an email signature provides an easy way to promote yourself and encourage your recipients to see your work. At the same time, while composing your signature, it is easy to miss important information and lose valuable opportunities. This guide will help you make sure you design a perfect signature for a photographer.