For some people,
animated gifs are the essence of the Internet – before them, there was nothing
of interest. Gifs have opened our eyes to the magic of ultra-cute, animated
kittens, memes and epic fails, to mention a few. But apart from those highly
popular and reusable gifs, there is another type of gifs – simple animations
which in the business world could be deemed as professional.
How about pasting them into email signatures then? Thanks to our atavistic predator instinct, nothing grabs our attention as much as a moving objects next to a static background (that is, regular email content). Animated gifs seem like they are crafted for this purpose exactly. Be careful though, as the line between “attention-grabbing” and “extremely annoying” is finer than you might think.
So it’s a good thing that Microsoft Exchange platforms offer several means of controlling the email footer situation in your network. The most popular one is the Apply disclaimers feature available via Exchange transport rules, which I’ve talked about extensively on this blog (see respective guides for Exchange Online, 2016, 2013, 2010 and 2007).
Another way of deploying email signatures from one place across an Exchange organization, is using the Set-MailboxMessageConfiguration PowerShell cmdlet with the -SignatureHTML parameter.
This method allows you to populate the Email signature box in end-users’ Outlook Web App / Outlook on the Web clients with any type of HTML content: text, tables, images, links, etc.
A good email signature should be professional and eye catching, but how often do we send a quick email from our iPhone that arrives with the ‘sent from my iPhone’ strapline? Did you know that you can set up either a mobile signature or a signature in Outlook Web App (OWA) on your laptop or desktop? Both processes are straightforward and will carry your global branding across mobile and desktop platforms.