Setting up your own email signature is not a strenuous task for a single user (please see how to create or modify an email signature in Outlook 2010 and 2013). However, the perplexities may build up if you aim to set up several individual signatures for various email addresses you operate on in the same Outlook client.
In Outlook 2013 the easiest way is through adding a specifically edited signature for each user in File > Options > Mail and then, Signatures…
Have you ever wondered how to make your email signature more attractive? Here’s an idea: add a video! It is as easy and quick as adding a link to your social media page and will help you boost your company’s brand identity, while simultaneously promoting the video itself. Furthermore, it doesn’t cost a thing and can be measured with Google Analytics (learn how to track campaigns in email signatures). Unfortunately, you can’t embed a video directly in your email signature. But what you can do is insert a suitable image and use it as a thumbnail linking to the video. Remember that the video that you will use must be hosted somewhere online in order to get a URL.
How to add a video to your email signature
Email signature marketing is one of the easiest and most inexpensive methods of promoting your brand and advertising your products online. But do you know how to measure its effectiveness seamlessly? The most efficient way is to use UTM parameters for your links in email signatures and see the results in Google Analytics. Google Analytics is a free service offered by Google that generates detailed statistics about website traffic, traffic sources and conversions. 
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[Update]: This article was updated on October 28, 2019.
Option and menu names and locations used in this article are the same for Outlook 2016, 2013 and Outlook 2010.
I. To create a signature in Outlook 2016, 2013 or 2010, what you have to do first is get to the Signatures and Stationery menu (Fig.5). There are 2 simple methods of doing this.
Method 1: When composing a new email, click INSERT and then click Signature, Signatures… (Fig. 1).
Fig. 1. Accessing the Signatures and Stationery menu via the new message editor.
