While most people consider vCards as obsolete (or have no idea what they are) others use it on a daily basis in their email communication. So what exactly are those vCards? Why use QR-coded vCards in email signatures? And how to do that? Read on to find out.Continue reading
Email signature management – sounds a bit technical. Simply speaking, it is a perfect way to make sure every email sent outside the company is professionally branded and gets just the right promotional content. The problem is that corporate identity, marketing campaigns, promotional banners – those aspects are typically handled by the marketing team. At the same time, Microsoft 365 management, by default, is an IT-handled task. Global email signatures fall into this category. How is this a problem? Normally, central email signature management means that either:
- The IT department gains additional responsibilities. Not only can it overburden IT, but it also means that marketing needs to outsource their own projects, instead of doing them on their own.
- Marketing needs to get additional permissions to the Microsoft 365 tenant. This option might be even worse because it creates a considerable compliance risk. A wrong configuration of a mail-flow rule can cause problems with sending and receiving emails and force the admin to intervene in order to fix the mail flow.
That is why I would like to present a simple method to manage Microsoft 365 signatures behind IT’s back. Don’t worry, although the title sounds a bit like a hacking tutorial, there is no nefarious activity included. In fact, it is a win-win situation for both the marketing and IT team. The solution is defining access rights to the Microsoft 365 email signature tool. But before showing you how it should be done, I’ll first show you how the Microsoft 365 signature management looks like when the problematic, native, approach is taken.
[Update]: This blog post was updated on January 31, 2020.
Do your email signatures pile up at the bottom of your conversation threads? Well, I have the bad news and the good news for you. The bad news is that this is the default setup for Office 365 email signatures. The mail flow rule can insert email signatures at the very top or the very bottom of the whole email thread. The good news is that there are ways to work around it. Let’s get right into this.
Email signatures have always been there, along with problems connected with using them. Ensuring that all users have the same signature and disclaimer template requires some effort. Fortunately, Exchange 2010 enables central management of signatures and disclaimers. This option makes the task of unifying signatures much easier. However, you have to keep in mind that you cannot do everything using native tools only. Here is the list of drawbacks that Exchange 2010 centrally managed signatures have:
- No WYSIWYG HTML editor. Graphic designers do not have to be skilled HTML code users. Therefore, it requires a highly skilled and versatile person to make genuine graphics and ensure that they display in a neat, appealing way. The email signature editor looks like that:
In this article I discuss how to work with email signatures in the Office 365 webmail client. To learn how to set up server-level email signatures for an entire Office 365 organization see this article.
1. After logging in to your Office 365 account, click Mail in the top menu or in the main panel to switch to Outlook Web App.
Fig. 1. Mail option in the Office 365 top menu
2. Click the Gear icon in the upper-right corner and select Options.
Fig. 2. Accessing Office 365 Outlook Web App options